Posted: 01 Sep 2013 03:10 AM PDT
Google “aspartame” and you will find http://www.aspartame.org in search result position #1. Billing itself as an ‘Aspartame Information Center,’ this website opens with “The Benefits of Aspartame,” discussing how as a ‘low-calorie’ sweetener aspartame helps consumers with weight control, diabetes and the prevention of tooth decay.
The website is the creation of an organization calling itself the Calorie Control Council (CCC), a non-profit association established in 1966 whose public mission is “…to provide an objective channel of scientific-based communications about low-calorie foods and beverages, to assure that scientific and consumer research and information is made available to interested parties.”
The Council’s mission is to foster industry growth and vitality by reinforcing and expanding the Calorie Control Council’s role as a globally trusted authority on the safety and benefits of ingredients, foods, and beverages to facilitate the control of calories. [emphasis added]